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Summary
In Fall 2024, a collaborative design research studio project was tasked to me and my project partner. We began this semester with researching problem spaces all over the world, looking for possible design solutions for them. Me and my partner both found a similar problem space in food waste with general consumers. We discovered that besides the typical American wasting tons of food each year we found that there aren't a whole lot of sustainable ideas to have less waste, more taste. Thus began our research project to understand the problem, and design a reliable solution using design research methods.
Supported Hamilton's annual conference for its business partners. Responsibilities included assisting with overall event coordination and designing various event materials, such as banners, agendas, and badges, as well as photography and videography.
Key Takeaways
Designers are more than just creatives, we often wear multiple hats across disciplines. This versatility allows us to gain diverse experiences that directly inform and enhance our careers, making us adaptable and valuable contributors in any professional setting.
Professionalism and clear communication are essential in a fast-paced corporate environment, especially in marketing. Approaching new tasks with confidence and transparency not only drives efficiency but also builds trust and adaptability, which are invaluable traits in this dynamic field.
Networking is essential in the marketing industry, and the ability to communicate effectively across global audiences adds significant value. Engaging in international dialogue not only broadens perspective but also strengthens professional relationships and market reach.
Integrity is a foundational trait in the workplace, it fosters trust, strengthens professionalism, and aligns personal values with the company’s best interests. By consistently demonstrating integrity, I contribute to a collaborative and credible environment that enhances my reputation and encourages others to build upon it.
Co-op Highlights
A special thank you to my mentor, the conference planning team, global professionals, and everyone who supported me during my time with Hamilton. Your guidance and collaboration made a lasting impact and contributed to the invaluable experiences I gained throughout the co-op.